andreakates

Andrea Kates has been called the next generation’s Brand Whisperer. Using her 15 years of experience as a business strategist for companies like Audi, KPMG, and Royal Dutch Shell, Andrea is ushering in the next wave of business innovation strategy. Andrea Kates is a business strategist, author, and leader of more than 350 business initiatives for entrepreneurs (Birkman International, Busybody, Saltgrass Steakhouse, Cooler eMail), organizations going through transformation (TEDxSanDiego, Boston Market, Humana, Susan G. Komen Foundation, Houston Texans [NFL]), and large, global corporations (Hewlett-Packard, Continental Airlines, JP Morgan Chase). In 2008, she created the Business Genome® process (www.business-genome.com), which synthesizes more than 15 years of experience as founding principal of SUMA Partners LLC, a consulting firm focused on business growth. Andrea is the author of Find Your Next, a weekly business strategy online column (www.business-genome.com), and is a featured speaker on strategic insight and untapped market opportunities.